Pepsi Bulgaria boosts sales using Singular Intelligence Analytics platform
LONDON, UK, July 4, 2016 - Pepsi Bulgaria, a Singular Intelligence business partner, announced today the initial results of their collaboration with the Oxford University Startup in Analytics, AI and Big Data.
By leveraging the Singular Intelligence platform, Pepsi Bulgaria were able to better focus their activities in their market, competition and predict scenarios leading to better sales efficiency. They have seen an increase in quarter 1 sales this year by nearly 15%.
Based in Canary Wharf’s Level39 technology accelerator, Singular Intelligence offers a SaaS analytics platform for marketing and sales to enable hyper-personalized customer experience using AI and contextual data. Clients get a high-quality insight in significantly faster time at considerably lower cost for better promotions, conversion and retention of customers.
"We are thrilled by the potential of this partnership. The Singular platform helped us to analyze better our performance by giving us insights that are not possible with conventional systems. The prediction scenarios feature also helps our marketing and sales managers to take more focussed decisions on promotion and distribution. We have seen a fantastic quarterly sales increase of almost 15% between Q1 2015 and Q1 2016”, said Tamir Shabat, Pepsi Bulgaria CEO
“We are very proud to have Pepsi as our business partner. It’s a pleasure to work with early adopter companies keen on trying new technology. We are also happy and proud of the tangible benefits that we were able to provide them, and, because it’s a machine learning based system, we expect even better results in the future”, said Sarvesh Kumar, Singular Intelligence CEO.